There are a number of reasons why you may want to remove Marketo’s tracking code on links. Sometimes the tracking code interferes with other websites and other times you may not want to track native template unsubscribe links.
It is very simple to remove the Marketo tracking code. Simply select the link that you want to edit and select Insert/edit link in the HTML editor bar.
In the Insert/edit link window, select the Advanced tab. Then enter in “mktNoTrack” in the Class field. Click Apply. By doing this, your link will no longer contain the Marketo tracking code.
If your link lives within an email template, simply insert class=”mktNoTrack” in the tag.
Example: (your link text)
Remember: Removing the Marketo Tracking Code disables cookie identification for a lead and form auto-completion when they click that link.
Source: Marketo Community
About the Author
As Elixiter's Marketing Manager, Laura focuses her creative talents on making sure the team's marketing programs flourish and grow. She enjoys solving the big strategic types of challenges and finds satisfaction in creating innovative solutions that didn't previously exist. She loves being outdoors and exploring the beauty Montana offers whether it’s in a boat on a river or hiking a new trail. Laura is always learning something new - currently she is focusing on long distance running and refining her swing dancing skills.Follow on Twitter More Content by Laura Kirkland